As a business tool, Apple Pie Design's team encourages their clients to combine email marketing along with their social media campaign and website development.
You work really hard with adding social media into your marketing efforts, and you start to get frustrated with having your images being cropped wrong by Twitter and Facebook, or an image is Blurry on Instagram or Pinterest. Retaining brand consistency when posting on social media is important when communicating online, but it’s not just your message that needs to remain clear, it’s your imagery too. Avoid the frustration, with knowing the correct image dimensions to use for social media profile pages and posts. Feel free to use this handy guide before posting to ensure your social media banners, profile images and logos […]
If you are like me, you use Google as your go-to-search-engine SEO platform, and you find yourself using it many times during the day. Chances are, unless you’re a technology geek like myself, you probably use Google in its simplest form and wasn’t aware of some of the “secrets” to properly use it when strategically using for your business. If your current use of Google is limited to typing in a few words and changing your search words until you find what you’re looking for, then I’m here to share with you some of the secrets that I have learned […]
You’re going out with a bunch of friends and you are looking for a place to eat after a long game of softball. You whip out your smartphone and search for nearby restaurants. You find a couple of suggestions that you run by your buddies and the first thing they ask is, “what do people say about them?” In other words, people are already programmed to weed out the establishments with the weaker ratings. It’s a love-hate relationship. As a business owner, every positive review, you feel like patting yourself on the back, but you will agonize and get yourself […]
With a community of over 300 million active monthly users, Instagram is one of the fastest growing social media platforms with high engagements, and yet is still a very untapped territory for most businesses. But like approaching any social media platform it is important to do a bit of research and then create a strategy before jumping right in. Make sure to check out the official Instagram Business blog for more tips and examples of how other brands are using the platform for inspiration. For example, here are some successful ideas that popular brands all have in common as they post on Instagram: […]
I contracted Peggy and her team as a graphic web designer for our Company. They designed our website, logo and various marketing collateral pieces. Peggy has shown enthusiasm and professionalism during this assignment. I have been impressed with her dedication to any endeavor she has been involved with. The team had handled all of the projects, tasks and challenges that I have given them, with exceptional results. I would like to recommend Peggy Hiemer and the team at Apple Pie Design as a graphic design team to go to.
Peggy's organizational skills, creative energy and overall productivity never cease to amaze those around her. Peggy does not shy away from taking the lead on a project and she's always able to excel under tight time constraints. Her organizational and troubleshooting skills are a model to everyone on the team and she knows how to bring the best out of her co-workers. She's a star!
Our approach aims to positively express their purpose, core values, and strengths to achieve recall, visibility and engagement with their audiences globally.
Looking for new ways to jump start your social media engagement? Whether your goal is to spread awareness or grow your audience, better engagement is your key to success. Here are some ideas that you are free to try: Listen to your audience | #hashtags: Your audience is the greatest asset for your business campaigns. To have a successful social media campaign, you have to know your audience and what they are likely to respond to and to share. To do some of this you will need to do a bit of research. Find out what social media channels your […]
We started working with Tri-R Distributing / Spectro Oil in fall of 2014. The owner was looking for a local designer, that would be able to help him with advertisment placements, as well as other projects as they came about during the sporting seasons.
We started working with LaCoco's Pizzeria in fall of 2014. The owner was looking for someone to complete their first stage of a website that was started by another designer. Our relationship with LaCoco's Pizza has grown to be a great partnership since then.
When it comes to SEO strategies, I like to categorize my thinking for them majorly into 2 categories; on-page, and off-page optimization. On-page optimization entails any efforts done on the website to enhance its chances of being ranked at the top (ie. proper key words, titles, images, etc.), while off-page optimization efforts are done outside of the website. Often, off-page include link building and networking, although they aren’t limited to that alone. Off-page SEO strategies matter a lot even in 2016, and they are highly effective and recommended. Social networking sites are still an effective way to pull traffic to your […]
We design and build website platforms that allow companies to articulate their corporate culture and embrace user engagement.
As the company's major graphical representation, a logo anchors a company's brand and becomes the single most visible manifestation of the company within the target market. For this reason, a well-designed logo is an essential part of any company's overall marketing strategy.